I&D Expectations for International Suppliers
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I&D Expectations in the USA In my book- Trade Shows from One Country to the Next I address the differences when exhibiting from one...
Larry Kulchawik
Jan 15, 20183 min read
Competing in a One World Market
I had attended an LPGA golf tournament held near my home in a Chicago suburb. The professional ladies golf tournament was called the UL...
Larry Kulchawik
Jan 15, 20185 min read
What's a Trade Show?
Definition of a Trade Show: An exhibition for companies in a specific industry to showcase and demonstrate their new products and...
Larry Kulchawik
Jan 15, 20181 min read
Marcom/Hermes Gold Awards for Kulchawik Book
Award Winning Book! Trade Shows from One Country to the Next …… Larry Kulchawik Press Release: November 15, 2017 Larry Kulchawik's guide...
Larry Kulchawik
Jan 15, 20181 min read
RFP Template for International Exhibit Requests
New RFP Template for International Projects An RFP template has been developed over the past four years to enhance communication between...
Larry Kulchawik
Jan 15, 20181 min read
Glossary of Exhibit Industry Terms
When communicating with suppliers in different countries it is important that what we say is what we mean. English is the official...
Larry Kulchawik
Jan 15, 20181 min read
Trade Show Staffing
Staffing your Trade Show Despite your best laid plans, poor staffers can sink your trade show ship faster than any other component. Share...
Larry Kulchawik
Jan 15, 20186 min read
Intellectual Property Rights for Exhibit Design
in·tel·lec·tu·al prop·er·ty….a work or invention that is the result of creativity, such as a manuscript, a song, or a design, to which...
Larry Kulchawik
Jan 15, 20183 min read
Budgeting for International Trade Shows
International Trade Show Budgets- Can really Fluctuate! You have decided to expand your trade show presence beyond the North American...
Larry Kulchawik
Jan 15, 20184 min read
How did you Discover Exhibit Design?
Did you Discover the Exhibit Industry? Or did it Discover you? I recently read an article about how most of us working in the trade show...
Larry Kulchawik
Jan 15, 201814 min read
Three Pillars for Exhibit Marketing Preparation
I recently served on a panel discussion with two other expo suppliers from the exhibit industry to speak on the topic of international...
Larry Kulchawik
Jan 15, 20182 min read
Indonesia - Unity in Diversity
The International Trade Association recently conducted a trade seminar that focused on doing trade business in Indonesia. The event was...
Larry Kulchawik
Jan 15, 20183 min read
One Belt- One Road- New Trade Routes
Connecting a small world with new trade routes. I recently attended a seminar at the Hong Kong Trade Development Council here in Chicago....
Larry Kulchawik
Jan 15, 20183 min read
Connecting the US with Worldwide Suppliers
In 1995 three past presidents of EDPA pushed to get the American association EDPA in the international marketplace. Koen Bogaert, Leslie...
Larry Kulchawik
Jan 15, 20185 min read
International Trade Shows in the USA
Differences Unite for a Common Goal As the world grows to be smaller, international trade shows grow taller. They attract attendees from...
Larry Kulchawik
Jan 15, 20183 min read
The Cooperative Role of Trade Show Associations
As the world rapidly continues to grow as a single global marketplace, it is critical to keep the global marketplace vibrant and...
Larry Kulchawik
Jan 15, 20183 min read
Building your Brand through International Trade Shows
For US companies, taking steps to build your brand and expand market share in North America continues to be a challenge. Depending on...
Larry Kulchawik
Jan 12, 20183 min read
Integrated Trade Show Marketing
I would take your feedback on style or color, and come up with the home page design. As far as the actual design unless you have...
Larry Kulchawik
Jan 12, 20182 min read
Trail Magic
The term “Trail Magic” was introduced to me by my son Peter when he completed a seven month hike on the 2700 mile long Appalachian Trail....
Larry Kulchawik
Dec 31, 20161 min read
MarCom Gold Award to Larry Kulchawik
Press Release: November 15, 2016 Larry Kulchawik's new book - 'Trade Shows From One Country to the Next' has been given a Gold Award in...
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